You don't need to be tech savvy to learn this content or even to build a quality website yourself!
Information targeted at small business owners & startups.
E-commerce is a big beast & trying to sell online can be exhausting. Each lesson (especially when advertising) can cost thousands. This eBook explains common mistakes to avoid!
This eBook contains phenomenal insights to buy or build your first website. What should you pay? Where should you host? Where do I start on marketing and ads? Facebook or Google ads?
Many small business owners struggle to understand where to invest their $$. Investing in SEO, Ads or even a new website can be difficult. This quality eBook demystifies and guides you on where to spend.
TANGIBLE STEPS TO GET THE MOST OUT OF YOUR WEBSITE - NO BS!
Our stats show users without guidance buy a website and then take a "purchase breather" where the fear of spending more than the initial website costs freeze them in quick sand. They never recoup the losses from their website.
This handbook helps to:
This book was the circuit breaker before we purchased a 3rd website. It gave us some clear tangible steps to get results from the business website before spending any more.
Chris Moore
This book was the circuit breaker before we purchased a 3rd website. It gave us some clear tangible steps to get results from the business website before spending any more.
Great mini book, doesn't take much effort to understand it or put it into practice. I've worked with Ben before and I can highly recommend his work. He is a humble down to earth engineer and that comes across in the book.
It can be complex in parts but overall a fantastic read, I have found it insightful and useful for different corporate and SMB applications. Don't expect to read it in one go, it requires dedication and effort to reap the rewards.
Absolutely! The reality is that many website agencies (and even other industries) price based on pain! If an elderly man called up and asked you to renovate his kitchen, many business owners will get a sense that it's going to be a very slow build with lots of extra time explaining each step and possibly additional re-working to get it just right. It's not unfair to charge a higher price if you know the customer is going to require a lot of extra hand holding.
So when you hit the market looking for changes to your website & marketing, you'll no longer be the clueless person needing everything explained 3 times and demanding a higher price.
There is an email address on the final page, simply send an email to that address and explain why you are requesting a refund (this will help us to refine the content and make it even better). We will process the refund ASAP no questions asked.
Yes, with the email address you provided during the checkout, we will email you every time a new section becomes available. Websites change and marketing techniques change too - a book will become outdated if you don't get updates!
Regardless of the industry you are in, websites, SEO and marketing follow very similar structures. In this book, I provide unbiased advice to teach you in simple terms how to get more people passing through the website and how to turn them into customers, think of me as your website savvy grandson!
Once you have this information, you can decide whether to tackle a certain part of it yourself, or even pay someone else to avoid getting ripped off! I even provide a table to help you understand if doing certain parts is right for you based on available time and experience!
No, after the checkout you are taken to a website where you can download the PDF. At the bottom you will find a link to email me for the Kindle version if you prefer.
I am considering a physical version of the book however the additional cost to you and the environment doesn't really justify it. If you disagree, please email me with your thoughts - I love to hear from my readers!
Recurring Questions
From Other Readers
Compressed and high impact content available on any portable device! No waiting for shipping, no confusing BS, just instant answers to questions like How do I get on the first page of Google?
1 Hour per week can make you tens of thousands in revenue & even open up the doors to new revenue streams.
John owns his own business and struggles to know what to expect from a website.
He runs a local solar power business and has 4 staff. He gets a lot of work by word of mouth, but would love the safety net of a bit more work when times are tough.
John also spends a lot of his time quoting new jobs and often has to take on clients he would rather not during the low peaks.
John is open to website ideas, but is not looking to jump into anything too quickly.
Client: Solar Panels Pty Ltd
Website Status: Small website 5 years old.
How the handbook helped: John realised that setting up a new website
was going to cost less than half what he expected. The new website was easy to manager and his customer service employee Daniel could make changes for them.
They also realised that advertising allowed them to get instant sales during the low periods and quickly pause the advertising when they didn't need it.
With free tools outlined in the handbook, they were able to track exactly what a customer was doing on their website and found that a contact form was broken.
Savings: $3500 saved on the second website they purchased, over $5000/year saving from Daniel being able to make small changes for them and an additional $35,000 per year from starting and pausing ads when they needed too.
Allison was an experienced makeup artist with nearly 10 years experience. She was eager to push her skills and one day open her own Salon near the beach.
She had completed her courses and learned a lot about her niche, but struggled to get reliable work. This holds her back and she doesn't have the confidence to open her own Salon yet.
She manages her social media channels very well but doesn't have the knowledge to build her own website without help.
Client: Delicate Brows
Website Status: No website yet.
How the handbook helped: Allison realised that she just needed the nudge in the right direction to build her first website. From the information in this handbook she found that Wix was not the right option for her.
She also realised that using a free tool, she found that advertising for "brow feathering" was only 95c per visitor and that each client she received could return $550 whilst also becoming a lifetime customer.
She gains the finances and confidence to start her own salon.
Alison also writes blogs on her website which gets her free traffic and sales!
Savings: $5000 saving from building the website herself, $1200/month saving from managing SEO and social media herself, $3500/month of sales from online advertising and the ability to start/stop advertising easily if she ever needs more customers.